Amazon is in talks with various network operators in the USA, including Verizon Communications, T-Mobile US and Dish Network. The goal of the negotiations is to be able to offer the company’s Prime customers low-cost or even free mobile contracts. This was reported by the news agency Bloomberg, citing informed sources.
Strengthening customer loyalty
Amazon is aiming to provide mobile plans to its Prime members for about $10 per month or possibly even free. In doing so, the company hopes to strengthen the loyalty of its customers, especially those with high expenses. The talks, which have been ongoing for about six to eight weeks, are said to have included AT&T’s involvement at times.
Potential major player in mobile market
With 148.6 million Prime members in the U.S., the move would instantly make Amazon one of the largest wireless carriers in the country. The planned offer is expected to be limited to free calls within the U.S. A Prime membership currently costs $14.99 per month or $139 if paid annually.
Partnership with Dish Network
Dish Network, which is building its Open RAN 5G mobile network in partnership with Amazon’s cloud division AWS, is already in talks to sell plans on its network through Amazon. Such an agreement could lead to significant customer growth. Dish Network has already rolled out and operates about 10,000 sites. It also has a roaming agreement with T-Mobile US and is gradually beginning to switch customers to its own network.