Sony and Honda presented their joint electric car, the Afeela 1, at CES 2025 in Las Vegas. This model marks the two companies’ entry into the electric vehicle market and will be available in California from 2026.
The most important facts in brief
- The price of the Afeela 1 starts at 89,900 US dollars.
- The range is up to 300 miles (approx. 480 km) according to the EPA standard.
- The vehicle is powered by two electric motors with a total output of 360 kW (490 hp).
- The battery has a capacity of 91 kWh and can be charged with up to 150 kW.
Technical equipment and special features
The Afeela 1 is equipped with all-wheel drive, which is realized by two electric motors with 180 kW power each. The 91 kWh battery enables a range of up to 300 miles (approx. 480 km) according to the realistic US EPA standard. The maximum charging power is 150 kW (DC) and 11 kW (AC), which promises fast charging times.
A special feature of the vehicle is its extensive sensor technology: a total of 40 sensors, including cameras, LiDAR, radar and ultrasound, record the surroundings and support advanced driver assistance systems (ADAS). These systems are designed to enhance driving comfort and increase safety.
Inside, the Afeela 1 features a digital cockpit that spans the entire width of the dashboard. This design not only offers a modern appearance, but also a wide range of options for infotainment and vehicle control. In addition, high-quality materials are used, some of which come from plant-based and recycled sources, which underlines the sustainability aspect.
Production of the Afeela 1 will take place in a state-of-the-art plant in Ohio. Delivery of the Signature variant is planned for mid-2026, while the Origin variant will be available from mid-2027. Interested parties can already reserve the vehicle online; the reservation fee is 200 US dollars and is fully refundable.
Conclusion
With the Afeela 1, Sony and Honda are entering the electric vehicle market together and positioning themselves in the premium segment. The combination of powerful drive, advanced sensor technology and modern design could appeal to tech-savvy buyers. However, the starting price of 89,900 US dollars and the planned market launch in California from 2026 show that the model is initially aimed at a more affluent clientele. You can find more information about the upcoming electric car in the official press release.
