Fujifilm is expanding its instax™ portfolio with the innovative hybrid camera “instax mini Evo Cinema”. The new model combines classic instant photography with modern video functionality and creative effects. Users can take both photos and short videos and share them as instax prints including a QR code, making moving memories tangible in a unique way. The camera combines an analog feel, retro design and digital features to create a versatile shooting experience.
- Hybrid camera for photos and videos with QR code prints
- Ten “Eras Dial™” effects with a total of 100 setting options
- Vertical grip and analog feel for a classic shooting experience
- Companion app for editing, compiling and direct printing of smartphone images
Hybrid functionality: share videos as instax prints
The instax mini Evo Cinema allows you to record videos up to 15 seconds long, which can then be shared as instax prints with a QR code. A still image from the video is selected and printed on the photo together with the QR code. With a simple scan, friends and family can play the video on their smartphone at any time. This innovative feature combines the feel of classic instant photos with the digital world and opens up completely new possibilities for sharing memories.
The camera has an LCD display on the back for reviewing and selecting shots. Several clips can be recorded one after the other and processed as independent prints or digital videos. This creates an intuitive workflow that seamlessly combines both analog and digital experiences.
Creative effects with “Eras Dial”
A highlight of the camera is the “Eras Dial” system, which offers ten effects inspired by film styles from different decades. From the 8mm look of the 1960s to modern digital looks of the 2010s, users can customize the visual style of their shots. Each effect can be adjusted in ten stages, allowing a total of 100 creative variations. In addition, the system influences the sound of the recordings and generates nostalgic sounds, such as the whirring of a film projector, for a particularly immersive experience.
The “Eras Dial” effects bring not only visual but also acoustic nuances into play and make it possible to make every shot unique. This turns every shot into a little time travel experience, combining classic retro aesthetics with modern technology.
Analog feel and modern design
The housing of the instax mini Evo Cinema is based on the retro design of the FUJICA Single-8 8mm camera from 1965. The vertical handle ensures comfortable handling, while haptic controls such as the “Print Lever” and the “Eras Dial” convey an analog feel when taking photos. An optional clip-on viewfinder can be used for immersive shooting. This well thought-out design promotes both the joy of analog photography and creativity when using digital functions.
The camera combines classic materials with modern features to create a premium experience. Not only can it take photos and videos, it can also function as a smartphone printer, offering a complete 3-in-1 system for all creative needs.
App support and 3-in-1 function
The accompanying instax app enables video viewing, editing and stitching. Users can combine multiple clips, add templates for opening and ending sequences and create poster layouts for instax prints. Thanks to the “Direct Print” function, smartphone images can also be printed directly onto instax film. The app supports Bluetooth and Wi-Fi for fast transfers and smooth integration of analog and digital photography.
The result is a fully networked system that combines both instant photography and digital video content. Users can not only pass on their memories physically, but also archive them digitally and design them creatively.
Conclusion
The instax mini Evo Cinema expands the world of instant photography with innovative video features and creative effects. It combines analog haptics, retro design and digital possibilities to create a versatile hybrid experience. The camera will be available in Japan from January 30, 2026; prices have not yet been announced. With the instax mini Evo Cinema, Fujifilm offers photographers a tool to preserve special moments both physically and digitally.
