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Intel opens interactive pop-up store in Munich

With the new Intel Experience Store, the chip giant is bringing state-of-the-art technology directly to Munich’s city center. From October 30, visitors to Viktualienmarkt 6 will be able to experience the latest developments in mobile computing, gaming and artificial intelligence up close. The project is being developed in cooperation with well-known partners such as Cyberport, MediaMarkt and Notebooksbilliger.de – just in time for the upcoming Christmas season, when interest in technology and the mood to buy is traditionally particularly high.

Important facts at a glance:

  • Opening on October 30 at 5:00 p.m.
  • Open until December 6, Monday to Saturday from 12:00 to 20:00
  • Location: Viktualienmarkt 6, Munich
  • Including: ASUS, Acer, Dell, HP, Lenovo, LG, Microsoft, MSI, Samsung, Google and Tulpar

Experience technology instead of just reading about it

The Intel Experience Store sees itself as an interactive stage for innovations. Instead of pure product presentations, the concept focuses on experience and interaction. Visitors can try out the latest notebook generations with the latest Intel processors and experience first-hand how performance, energy efficiency and AI features make themselves felt in everyday life.

Particular attention will be paid to AI-supported applications, which have become increasingly important in recent months. From image processing with automatic object recognition to real-time translations and optimized gaming – the store will show how powerful hardware and intelligent software work together.

In addition to product demonstrations, there will be workshops, live demos and exclusive events aimed at anyone who not only wants to use technology, but also wants to understand it. Intel is thus following a clear trend: technology should be tangible, understandable and inspiring.

Partners and products in the spotlight

Almost all the big names in the tech industry are represented in the Munich store. Manufacturers such as ASUS, Acer, Dell, HP, Lenovo and MSI present their latest devices – from ultra-light business notebooks and high-end gaming laptops to creative all-rounders. Brands such as Samsung, LG and Google will also be demonstrating just how broad the Intel ecosystem has become.

The cooperation with leading retailers such as Cyberport, MediaMarkt and Notebooksbilliger.de creates a comprehensive offering that ranges from advice and testing opportunities to purchase options. This makes the store not only a showroom, but also a platform for exchange and inspiration.

Anyone interested in specific brands or topics can use the calendar on the official Intel website to find out when the respective partners will be on site. This allows you to plan your visit in advance – for example, to try out a specific device yourself or to talk to developers and experts.

Conclusion

With the Intel Experience Store, the company is bringing high-tech directly to the people – right in the heart of Munich. Between modern design, practical demos and exciting AI applications, a space is being created in which future technology can be experienced. The pop-up store is open from October 30 to December 6, Monday to Saturday from 12:00 to 20:00. Anyone interested in the latest technology trends will find this the ideal opportunity to experience innovation live – instead of just reading about it. Further details can be found on the official website.

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