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Netflix advertising subscription starts in November for 4.99 euros per month

In July it was still said that the Netflix advertising subscription would not start until 2023. In September, a launch on November 01 leaked out. In the meantime, the streaming provider has spoken out in its own blog and held out the prospect of the advertising-funded subscription model for November 03. Monthly 4.99 euros will be due in Germany.

Netflix advertising subscription: all info summarized

With the Netflix advertising subscription, the manufacturer wants to lure all those for whom the normal subscription model (has become) too expensive. The new variant has now been officially introduced. It is called “Basic with Ads” and will be available from November 3 as a supplement to the three previous subscription models.

The new advertising model will initially be launched in twelve selected countries such as Germany, Italy, Japan, France and the UK. Our neighbors in Austria, Switzerland and the Netherlands, on the other hand, will have to wait longer. Here, the time will probably not come until 2023.

Netflix advertising subscription and other models at a glance
Image: Netflix via YouTube

At launch, however, subscribers to the previous Basic model will also benefit, as the resolution here will be increased to 720p.

What Netflix subscription models are available as of November 2022?

In total, the new Netflix advertising subscription will give you four different models to choose from starting November 03, 2022. In addition to Basic with Ads, there are Basic, Standard and Premium variants:

  • Netflix Basic with Ads offers 720p resolution, for 1 user and costs 4.99 euros per month
  • Netflix Basic (without ads) also offers 720p, for 1 user and costs 7.99 euros per month
  • Netflix Standard relies on 1080p, for 2 users, at a cost of 12.99 euros per month
  • Netflix Premium with 4K and HDR is designed for 4 users and is priced at 17.99 euros per month
Netflix ad subscription: price for new Basic with Ads model
Image: Netflix via YouTube

Netflix Basic with Ads: ads and restrictions

Who has no problem with advertising, so comes with the new Netflix advertising subscription much cheaper to enjoy many series and movies. However, not all productions and content of the streaming service are available for selection in the new ad model.

“Certain content” is not available in the advertising model due to licensing restrictions. However, Netflix does not reveal which series and movies are involved. In addition, content cannot be downloaded, unlike the other variants.

How much advertising does Netflix Basic with Ads show? According to information from Netflix, ads are 15 or 30 seconds long at the start and are played before and during series and movies. Four to five minutes of ads per hour are said to be shown at most.

Competition: Freevee and Disney+

Streaming services with an ad-funded model, meanwhile, are becoming more common. The advertising subscription from Disney+, for example, is still scheduled to launch in December 2022, at least in the U.S., while at the same time, however, prices are also being raised in Germany. Here, too, the commercial breaks are to display a maximum of four minutes of advertising per hour.

The Disney+ ad subscription costs $7.99 per month in the U.S., while its Netflix counterpart is slightly cheaper at $6.99 per month.

With Amazon Freevee launched in this country in August 2022, a completely free streaming provider fully integrated with Amazon Prime Video. Here you’ll find some exclusive content that you’ll only find on Freevee – including, for example, the TV series Bosch: Legacy or Justified, but also other exclusive movies.

Again, in my own experience, the amount of ads is around 4-5 minutes per hour, which is still within tolerable limits. However, the commercial breaks on Freevee can sometimes even be over 60 seconds long. Negative record in my experience so far: One commercial at the start of an episode of Justified, as well as three additional commercial breaks within the same episode.

Simon Lüthje

I am co-founder of this blog and am very interested in everything that has to do with technology, but I also like to play games. I was born in Hamburg, but now I live in Bad Segeberg.

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In July it was still said that the Netflix advertising subscription would not start until 2023. In September, a launch on November 01 leaked out. In the meantime, the streaming provider has spoken out in its own blog and held out the prospect of the advertising-funded subscription model for November 03. Monthly 4.99 euros will … (Weiterlesen...)

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