The USB-Implementers Forum (USB-IF) has introduced new labels for USB devices and cables to simplify the often confusing nomenclature of recent years. These changes are designed to make it easier for consumers to choose the right products by more clearly indicating speed and performance. The new system is a step towards better usability, especially given the increasing complexity of USB standards such as USB 4 and earlier variants.
Summary of the new features:
- Clear indication of speed in Gbps on devices and cables.
- Standardized representation of charging power in watts.
- Reduction of complex designations such as “USB 3.2 Gen 2×2” or “USB4 v2”.
- Introduction of new logos for packaging, devices and accessories.
Why new USB labels are necessary
In recent years, USB standards have become increasingly powerful, but at the same time more complicated in their naming. Terms such as “USB 3.2 Gen 2×2” or “USB 4 v2” led to confusion for many users, as they often did not make it clear which speeds or functions were actually supported. With the new labels, the bandwidth is printed directly in Gbit/s, making it immediately clear how fast a device or cable is.
Another problem was the inconsistent labeling of charging capacities, which can vary with USB-C cables. The new system now clearly indicates the maximum supported charging power in watts, for example “240W USB”.
What do the new logos mean?
The logos are specially designed for different purposes:
- Cables: The supported data rate (e.g. 40 Gbit/s) and the charging power (e.g. 240W) are clearly indicated here.
- Devices: The logos on USB ports and devices indicate the maximum transfer rate that can be used.
This uniform presentation ensures that users can see at a glance whether a cable or device is suitable for their requirements. This clarity is a decisive advantage, especially for gamers, IT professionals and technology enthusiasts who often use powerful peripherals.
Challenges during the introduction
Although the new labels simplify handling considerably, success depends heavily on implementation by manufacturers. Some may take their time before the new logos appear on their products. It is also questionable how quickly old labels will disappear from the market. During the transition period, it is important that retailers and manufacturers communicate clearly which standards their products meet.
Conclusion
The introduction of the new USB labels is a long overdue step towards reducing the complexity of USB standards. Consumers will benefit from the clearer presentation of key features such as speed and charging power. Although it may take a while for the new logos to become fully accepted, the direction is clear: USB products will become easier to understand and select. The new labels are available to manufacturers immediately and the first products with the new labels are expected to come onto the market in the course of 2025.