Samsung is taking the next step into the future of technology with its new eXtended Reality (XR) platform. Based on collaborations with Google and Qualcomm and involving the Galaxy Ecosystem, the company is focusing on innovative approaches to merge the physical and digital worlds. With Project Moohan, an upcoming XR headset, and a platform based on state-of-the-art artificial intelligence, Samsung is opening up new possibilities for interactive experiences.
The most important innovations at a glance
- XR technology: Merging physical and digital reality with immersive experiences.
- Project Moohan: Samsung’s first XR headset with ergonomic design and multimodal input methods.
- Gemini integration: AI-powered user interface for personalized, conversational interactions.
- Open platform: Collaboration with Google and third-party developers to expand the Galaxy ecosystem.
What is eXtended Reality (XR)?
eXtended reality includes technologies such as virtual reality (VR), augmented reality (AR) and mixed reality (MR). These approaches extend or change physical reality with digital elements. XR enables users to experience immersive environments visually and interact with them using speech, gestures or touch.
Samsung aims to make XR usable not only for entertainment, but also for areas such as work, education and making everyday life easier. The vision is a natural and intuitive interaction with digital worlds that transcends physical boundaries.
Project Moohan: A glimpse into the future
The upcoming headset, codenamed Project Moohan, combines state-of-the-art technologies to offer users immersive experiences. The name “Moohan”, which means “infinity” in Korean, illustrates the philosophy behind this project: a limitless digital experience.
With features such as passthrough technology, which allows a connection to the real world, and a conversational AI user interface, Project Moohan is a versatile companion. For example, users can embark on virtual journeys via Google Maps, experience sporting events on YouTube or organize everyday tasks with the support of Gemini.
The ergonomic design and light weight of the headset guarantee maximum wearing comfort – ideal for longer periods of use.
Almost infinite application possibilities
Samsung sees enormous potential in XR that goes far beyond the traditional entertainment sector. The new platform offers personalized functions that can be controlled using voice and gestures. Particularly noteworthy is Gemini’s ability to provide contextual support – whether for scheduling, learning or leisure.
Thanks to open collaboration with Google, Qualcomm and third-party developers, the platform will be compatible with a wide range of apps and content. This creates a flexible and versatile XR environment that adapts to the individual needs of users.
Conclusion: Samsung is helping to shape the future of XR
With the launch of the XR platform and the ground-breaking Project Moohan headset, Samsung is setting new standards in immersive technologies. From virtual travel and integration into everyday life to educational applications, the possibilities of XR are almost limitless.
Samsung and its partners are at the forefront of this technological revolution, demonstrating that the future of digital interaction has already begun. The market launch of Project Moohan marks an important milestone that will soon become a tangible reality.
