Xiaomi is entering the compact tracker market segment with the Xiaomi Tag and is positioning itself as a direct, low-cost alternative to the Apple AirTag. According to the latest leaks from WinFuture, the tracker supports both iPhones and Android smartphones and should be reliably detectable via Bluetooth and NFC. With a starting price of less than 20 euros, Xiaomi could significantly undercut the competition and offer a flexible tracking experience at the same time.
- Compatible with iPhone (“Where is?”) and Android (Google Find Hub)
- Supports Bluetooth 5.4 and NFC, but without UWB for the time being
- CR2032 button battery with a service life of around one year
- Significantly cheaper than Apple AirTag, pack of four for 59.99 euros
Xiaomi Tag as a versatile tracker for iPhone and Android
The Xiaomi Tag was recently revealed in leaks and will be officially presented shortly. With a thickness of just 7.2 millimeters, the tracker can be easily attached to keys, bags or backpacks. An integrated CR2032 button provides power and promises a battery life of around one year – comparable to Apple’s AirTag.

The tracker supports Bluetooth 5.4 for stable connections and has an NFC chip, which makes tracking particularly easy. Depending on the smartphone used, the Xiaomi Tag is located either via Apple’s “Where is?” network or the Google Find Hub. This gives users the option of using the same tracker on both platforms – an advantage over many conventional trackers, which are usually limited to one ecosystem.
Previous leaks indicate that the Xiaomi Tag will be offered in white and will initially do without an ultra-wideband chip (UWB). UWB enables more precise location and directional information, so a future upgrade or a second version with UWB is conceivable. Despite the lack of UWB, Xiaomi offers a functional basic solution for everyday tracking applications.
Pricing and availability
The Xiaomi Tag is expected to launch at a very attractive price. Individual devices will be available for around 17.99 euros, while a pack of four is listed for 59.99 euros. Some retailers are already stocking the tracker for around 15 euros, which makes it significantly cheaper than the Apple AirTag, which starts at around 25 euros.
With its cross-platform compatibility and low price, the Xiaomi Tag could be of particular interest to users who want simple but reliable tracking without being tied to a single ecosystem. The compact design, simple mounting option and battery life of one year make the Xiaomi Tag a practical gadget for everyday use.
Conclusion
The Xiaomi Tag positions itself as a cost-effective, versatile alternative to the Apple AirTag. With support for iPhone and Android, NFC and Bluetooth as well as a battery life of around one year, the tracker offers solid basic functions for locating key rings, bags or luggage. The Xiaomi Tag starts at less than 20 euros, the four-pack costs 59.99 euros. A UWB model could follow in the future to further increase accuracy.
Source: WinFuture
