How do you attract new customers? With a free taste test. Konnect is now also using this classic method. The comparatively small provider of fast satellite Internet is pursuing a very simple goal.
Fight for survival
Eutelsat’s satellite Internet called Konnect seems to want to pull the ripcord in order to survive in the market after all. After building its own facility for the Internet of the future, the company’s economic health doesn’t seem too good. Now the provider is presenting an attractive offer to attract customers. One should be able to test the fast Internet via satellite for 60 days free of charge. The provider announced this on November 16, 2021. James Soames, Global Marketing Director of Konnect made the following comments in this regard:
“We want our solution to be risk-free to try”
Maximum 100 Mbps possible
If one thinks of satellite Internet, one quickly has the image of blazingly fast World Wide Web with gigantic transfer rates in mind. In terms of speed, however, Konnect seems to deliver only average results. After all, a maximum of 100 MBit/s (download) and 3 MBit/s (upload) are possible with the provider. We are talking about the maximum values here. However, this should be a real blessing for people who live in remote regions with poor coverage. At the end of the 60-day free trial period, you can also opt for slower connections. However, the speed is always tied to a suitable modem. This means that you have to return it after the trial period if you are interested in a slower or faster connection.
Sharing is not always fun
Even though Konnect will be happy to get new customers, the provider’s capacity seems limited. For example, the Eutelsat subsidiary can handle a total speed of 75 GBit/s. Consequently, the users have to share this among themselves. This should be enough for some customers, but Eutelsat and Konnect do not seem to be really competitive. So the question is why the company wants to hold on to its own satellite Internet so desperately. Certainly, the satellite operator is also thinking a bit about the future. It won’t be many years before the Earth’s orbit is “full”, so to speak, and there is no more room for more satellites. It is therefore worthwhile to reserve a space now. Well-known customers are already announcing their intentions to Eutelsat. Telekom, for example, wants to start offering satellite Internet from Konnect for regions with poor infrastructure by the end of this year.