Toshiba Memory, Toshiba’s storage solutions division, was spun off from the Toshiba Group in 2017. From 01 October, it will operate under the name Kioxia. The new company logo has now been presented.
The company colour will be silver, which can also be seen from the logo. According to Toshiba, the metallic colour will represent the superiority of the offered storage solutions. Further colors, which the enterprise would like to use from now on, are light blue, Magenta, light green, orange, yellow and light grey. Black and white are also used.
The website and all other information channels of the company will be presented tomorrow under the new name and in the new colours. The products offered, however, will continue to be offered under the name Toshiba Memory for the time being. That is to change only in the next year.